2K Games has appointed a seasoned producer from the creators of Apex Legends to lead the studio crew at 31st Union, which is currently developing the forthcoming over-the-shoulder roguelike extraction-shooter known as Project Ethos.
Leadership Transition Follows Poor Feedback
Brinkman assumes the role of studio head at the development studio following the dismissal of former leader Michael Condrey, who was reportedly let go due to Project Ethos' disappointing initial reveal last autumn.
Recently, the company's top executive a key figure notified staff about this strategic move through an internal memo, which stressed that playtesting had revealed the necessity for a clearer game identity.
The president noted that the team is now overhauling the project with a revised focus, aiming to satisfy gamer demands.
Trend of Key Recruitment
This announcement echoes a comparable step taken by the publisher in the summer, when they hired an industry veteran from Blizzard to work on the BioShock development group.
Below is the complete message from Ismailer's memo:
Team—
I know you all just completed your gathering - I hope you’re as thrilled as I am with the recent updates. Previously I sent you all a update, I expressed the following: “I am confident in this group. You all are some of the most motivated and talented creators we have had the chance to work with - and we’re looking forward for that partnership to persist.”
Through your commitment and flexibility, particularly over the last year, you continue to prove that.
The gamer responses from last autumn’s the game demo was informative. It affirmed the promise of a action-packed game but indicated we still had improvements to make. It highlighted the necessity for a more distinct vision.
It has been motivating to see how far you’ve come. You took the criticism to heart and overhauled Project ETHOS with a refreshed direction - one that’s poised to achieve its ambition to our fans.
The belief in this project strengthens every day. To further the incredible progress you’ve made, It is a pleasure to announce the new hire as the latest Lead of 31st Union. After several months of conversations, he comes aboard us on Monday, October 20.
His leadership and background in the competitive gaming field is extensive, having spent the recent years developing and managing some of the most popular series in gaming, including the acclaimed shooter, and lately, Apex Legends.
I invite you all in welcoming him soon. We are all eager to keep seeing the development of the game in the time to follow.
David
Experience of the Incoming Head
Brinkman currently holds the role of senior developer and head of production at the renowned studio for their flagship title. He earlier was employed at major gaming companies in various development positions on the iconic franchise games, and, earlier in his career, had periods at other industry leaders.
Game Information and Concept
The upcoming game was revealed in October 2024 in conjunction with a public demo. At the time, 31st Union described the game as a "free-to-play, 3rd-person action-packed experience and an innovative advancement on the style."
"Create your ideal gameplay session—or face defeat—in this engaging over-the-shoulder adventure! Customize your character in real-time to suit your personal playstyle," the game's pitch states. "Take on the rivals with unique powers, challenges, and tests that shift every match. Do you safely extract with your valuable rewards? Or aim high, put it on the line, and trust your team can achieve the highest spot? The option is yours."
Project Ethos lacks an official debut schedule or consoles, but enthusiasts can expect more updates as production advances.